Meet&CoMagniflex, the renowned Italian bedding brand, is introducing a new initiative aimed at fostering stronger partnerships with interior designers. The company’s Designer Affiliate Program is designed to simplify the process of recommending and selling its mattresses, while also offering financial incentives for designers.
Image source: https://magniflex.us/
This program, previewed at the High Point Market, is tailored to eliminate common challenges designers face when selling mattresses. According to Ian Hays, Magniflex’s vice president of sales, the initiative aims to act as an extension of the designer’s business. It allows designers to focus on their core work, while Magniflex manages everything else.
Through the program, designers can directly refer clients to Magniflex. The brand’s expert team will then guide customers to the perfect mattress, ensuring a smooth, high-touch experience. Clients will receive a 20% discount on purchases, while the referring designer earns a 20% commission on the total sale after delivery.
Magniflex takes care of the entire process—from order taking and logistics to final delivery. The program also features automated monthly payments and sales tracking for designers. To support the initiative, Magniflex has released a comprehensive lookbook that details how the program works.
“We focus on flexible collaboration, so the designer can either let us handle all the sales or take a more hands-on role,” Hays explained.
Magniflex’s showroom at High Point is located on the second floor of the Casa Italia building at 130 W. Commerce Ave.
Hays concluded, “Our Affiliate Program enables designers to earn a lucrative payout without the need to become mattress experts. Their clients are happy, and there’s no inventory or logistics for them to manage.”
