Meet&Co
HIGH POINT — Jonathan Louis, a luxury furniture brand celebrating its 40th anniversary this year, is launching a new custom upholstery collection that reflects both its legacy and future direction. At this month’s High Point Market, the brand will unveil Casae, a new luxury upholstery studio featuring eight unique collections. According to company leaders, this debut signals a bold new chapter that honors the brand’s heritage while embracing the future of design-driven, collaborative furniture creation.
Javier Sanchez, CEO of Jonathan Louis, called the launch “both a celebration and a turning point,” noting that Casae targets the next generation of design leaders who prioritize identity and intention in their selections. “It reflects who we are and where we’re going,” Sanchez added.
Casae represents Jonathan Louis’ most innovative step forward, with a refined, artisanal approach to custom upholstery that sets it apart from the core brand. The name Casae, derived from the Latin word for “house,” symbolizes the brand’s commitment to emotional connections, curated spaces, and the evolving ways people live and gather. Casae aims to appeal to a new generation of retailers, e-commerce platforms, and interior designers looking for more meaningful connections to the pieces they offer.
“Casae was born from our enduring passion for design and deep respect for the craft,” said Heidi Gonzalez, vice president of product development. “It’s a collaborative space where timeless craftsmanship meets forward-thinking design. We’re here to co-create with our partners.”
