THE COLONY, Texas — Nebraska Furniture Mart’s showroom in The Colony is once again spotlighting fresh, trend-forward design in its dedicated Pop Up Shop—this time featuring Hooker Furnishings as the headline brand.

A standout space within the store, the Pop Up Shop is refreshed nearly every quarter and offers a curated selection of seasonally relevant styles. Measuring just over 2,500 square feet, it’s designed to create a visually distinct and inspiring shopping experience, with something new for customers to discover during each visit.
Hooker Furnishings took over the space in June and will remain the featured brand through October.
“We’re excited to collaborate with a company that shares our commitment to comfort and quality,” said Tony Boldt, president and CEO of NFM. “Hooker Furniture has been a valued partner for decades, and we’re glad to bring this special showcase to life with them.”
Matt Cowan, executive vice president of sales at Hooker Furnishings, expressed gratitude for the partnership and the opportunity.
“It’s truly an honor to have our collections featured in such a dynamic retail space,” he said. “NFM’s history—from its founding by Rose ‘Mrs. B.’ Blumkin to its evolution under her grandson Irv—is inspiring. Being part of that legacy in this way is both humbling and exciting.”
Past brands featured in NFM’s Pop Up Shop include Drew & Jonathan Home, Loloi, and Home Trends & Design.

















