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England Furniture and Nationwide Marketing Group Introduce a New Private-label Brand

By Meet&Co

England Furniture Sofa

England Furniture Sofa

WINSTON-SALEM, N.C. — Nationwide Marketing Group (NMG) and England Furniture have teamed up to launch a new private-label upholstery brand, Tailored Living. The brand will make its official debut at NMG’s PrimeTime event and expo in San Antonio, where members can explore the collection and place initial orders.

According to officials, Tailored Living offers an “innovative solution” for NMG retailers looking to enter the furniture market or expand their premium offerings. The partnership leverages England Furniture’s made-to-order capabilities to deliver high-quality, customizable options for retailers.

“Nationwide’s strong partnership with England allowed us to collaborate with a mutual goal in mind – create a solution that empowers our members,” vice president of furniture and bedding, Jeff Rose, said, “With Tailored Living, we’ve done just that by eliminating challenges such as low order minimums and inventory requirements.”

Nationwide officials highlighted the benefits NMG members can access through Tailored Living:

  1. Flexible, low-risk inventory solutions: No warehousing required, enabling retailers to expand product offerings and cater to diverse customer needs while saving retail space.
  2. Competitive financial advantages: Members gain access to volume rebates, exclusive pricing, and special financing offers.
  3. Industry-leading turnaround times: Custom-built upholstery delivered within 30 days.

“England Furniture is thrilled to partner with Nationwide Marketing Group to launch Tailored Living,” vice president of sales, England Furniture, Walter Matlock, said, “We’re confident that this brand will bring incredible value to NMG’s members and we commit to delivering the same high quality, custom order upholstery in 30 days, making this a no-brainer for any furniture retailer.”

Tailored Living will be showcased at Nationwide’s PrimeTime event and expo in San Antonio, Texas, from March 15-18.

Nationwide Marketing Group represents thousands of independent retailers across appliance, furniture, bedding, electronics, specialty electronics, custom installation, and rent-to-own sectors. With 5,000 members operating around 14,000 storefronts, NMG supports a vast network of dealers.

England Furniture, founded in 1964, is an independent division of La-Z-Boy Inc., known for its high-quality, customizable upholstery solutions.

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