Meet&CoNEW YORK – Elevating the standard of comfort and elegance, Blue Ridge Home Fashions has unveiled a new premium brand: White Peak Resort.
“White Peak Resort is dedicated to delivering a truly unmatched sleep experience with a thoughtfully curated range of luxury natural-fill bedding,” the company announced.
At the core of the collection is Blue Ridge’s signature pristine white goose down, prized for its lofty feel, superior warmth, and exceptional softness. The line includes comforters, pillows, mattress toppers, blankets, and throws.
“Crafted for those who demand more from their rest, White Peak Resort is not just bedding—it’s an invitation to escape into serene refinement, where luxury and natural comfort reach their highest expression,” the company said.
In addition to the new brand launch, Blue Ridge will showcase the latest innovations from its portfolio of licensed labels, which include Martha Stewart, Farm to Home, Serta, Beautyrest, and Kathy Ireland Home, during the New York Home Fashions Market.
The company’s New York showroom is located at 261 5th Ave., Suite 1710.
