Meet&CoCalifornia-based children’s lifestyle retailer Pottery Barn Kids has launched a new collaboration with children’s clothing brand Rylee + Cru, bringing the label’s signature hand-drawn, vintage-inspired designs into home furnishings for the first time.
The partnership introduces a dedicated collection that translates Rylee + Cru’s artistic aesthetic into nursery, bedroom, playroom, and school-related products. The line aims to extend the brand’s storytelling approach beyond apparel into children’s living spaces.
Source: https://www.furnituretoday.com/
The “Rylee + Cru for Pottery Barn Kids” range includes bedding, decorative accessories, wall art, backpacks, décor items, and select furniture pieces. Each product reflects the brand’s soft color palette and playful yet timeless design language.
Executives from Pottery Barn Kids noted that the collaboration focuses on creating exclusive prints that balance imagination with enduring style. Rylee + Cru’s founder emphasized that the partnership naturally extends their vision of designing for childhood experiences beyond clothing.
Founded in 2014 by illustrator Kelli Murray Larson in San Diego, Rylee + Cru has grown into an international children’s brand sold in over 1,000 boutiques across 20+ countries, alongside its flagship retail store in California.
The collaboration highlights a broader trend of lifestyle brands expanding into holistic children’s environments, blending fashion-inspired design with interior spaces.
